The Shift, SEO/GEO: Optimising Search for AI
An evening on getting your brand cited by AI engines like ChatGPT, Gemini and Claude. Edition #01 of The Shift, hosted at Algolia Paris.
About the event
Your clients no longer search. They ask: ChatGPT, Gemini, Claude. An AI does not rank pages, it decides. It cites two or three brands and ignores the rest, without warning you and without leaving a trace in your Search Console.
How do you show up in those recommendations? How do you build a GEO strategy that lasts? How do you measure your position across the different AI engines? We bring three points of view together for one evening:
- The Expert: what makes an AI cite one brand rather than another.
- The Client: a field account, with results.
- The Tool: measuring and tracking your visibility across the main AI engines.
Three short talks, then networking, because the best conversations happen after the slides. Edition #01 of The Shift, a series that gathers, each evening, an Expert, a Client and a Tool around one web discipline. Hard to find a better place to talk search than Algolia, which is hosting us at its offices.
Speakers
Big thanks to the speakers who share their time and real-world lessons on our stage. The three names are revealed one by one over the coming days.
Venue & partners
A big thank you to the venue and partners who open their doors and make each edition possible.
Ready to boost your conversions?
Our team is here to understand your needs & work with you to create your next projects.