One studio, four technologies.
Decision guide
How we choose a technology for your project.
We build on all four, so we have no reason to push one. Before recommending anything, we ask four questions, in this order.
1. Who will edit the site every day?
If a marketing team must change pages and publish without a developer, a visual platform wins: Framer for fast, animated sites, Webflow when the CMS is larger or the contributors more numerous. If content follows a clear structure and a developer can handle layout changes, custom code becomes an option.
2. Does it need to behave like an application?
Accounts, permissions, quotes, dashboards, a client portal or business rules: as soon as the answer is yes, no-code platforms run out of road. That is where we build on Next.js and Payload, in a single codebase that also serves the marketing pages.
3. Who should own the code and the data?
Webflow and Framer host your site on their platform, under their pricing and terms. Next.js and Payload put the repository, database and hosting in your name. For a site central to your business, or with sensitive data, ownership often settles the question.
4. What repetitive work could disappear?
Whatever the site, data moves between your tools: forms, CRM, billing, reporting. When people copy it by hand, we automate it with n8n, self-hosted when the data is sensitive, with AI agents where they save real time. Read how to automate your website with AI for examples.
Comparison
The four technologies side by side.
What each one is best for, and when we advise against it.
| Technology | Best for | |
|---|---|---|
| Next.js + Payload | Custom sites and web apps (ERP, CRM, client portals), large multilingual sites, full ownership of code and data | Not forA few pages your marketing team wants to redesign alone, without a developer |
| Webflow | Marketing sites with a structured CMS, edited by a marketing team with several contributors | Not forApplication features, very large catalogues, or when owning the code matters |
| Framer | Fast, design-heavy marketing sites and launches, edited by a small team | Not forA large or complex CMS, application features, or when owning the code matters |
| n8n | Connecting your tools, CRM sync, lead routing, reporting and AI agents, with sensitive data or high volume | Not forOne or two simple automations your team wants to manage alone, or a process that needs screens |
Often, the answer is a combination
A Webflow marketing site connected to a CRM through n8n, or a Next.js client portal next to a Framer launch site: the technologies are not exclusive. Our own site moved from Webflow to Next.js and Payload in November 2026, and we still build Webflow sites for clients when it is the right fit.
Going further
Read when to choose another platform than Webflow, is Webflow still relevant in 2026, or our comparisons of Webflow vs Framer and Zapier vs n8n.
Our expertise
Choose a technology.
Next.js agency
Custom websites and web apps on Next.js and Payload: ERP, CRM, internal tools, client portals.
Open the pageWebflow agency
Webflow sites your marketing team runs on its own, delivered in 2 to 4 weeks.
Open the pageLet’s talk
Tell us what you want to build.
What happens next
- 1A 30-minute callWe listen to your goals, your constraints and your context.
- 2A clear scopeWe map what is worth doing first, and what it takes.
- 3A costed proposalYou decide, with no commitment and no sales pitch.