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SEO & GEO articles: rank on Google and in AI answers.

Technical SEO, content and AI visibility, written from what we apply on client sites. Start with the guide, then pick the topic you need.
Guide

Start here · 7 chapters

AI visibility (GEO): the complete guide

Seven chapters to get your site cited by ChatGPT, Perplexity, Claude and Gemini. Start here.

Roland · Co-founder

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SEO

The best GEO agencies in France in 2026

A guide to the best GEO agencies in France in 2026: specialties, how to choose, budgets and criteria to boost your visibility in AI search.

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SEO

How to choose a website builder with SEO built in

Choose a website builder and SEO setup that supports crawlability, CMS growth, speed and clean launches. Use this practical checklist.

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SEO

Website structure that helps users and Google find the right pages

Learn how to build a website structure that improves navigation, SEO, internal linking, and content clarity for users and Google.

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SEO

SEO Webflow: the complete guide for 2026

SEO Webflow: what the platform handles natively, optimizations to configure, advanced features, and limitations to know about.

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SEO

SEO redesign: migrate without losing your traffic

SEO redesign: audit, 301 redirects, URL mapping, internal linking, and complete checklist to migrate your site without destroying your rankings.

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SEO

Core Web Vitals: understand and optimize your site

Core Web Vitals: LCP, CLS, INP explained simply. How to measure them, why they matter for SEO, and how to optimize them on Webflow.

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SEO

GEO vs SEO: what's the difference in 2026 (and what to do)

GEO doesn't replace SEO. It's better-structured, more explicit, more verifiable SEO. Here's what actually changes and how to adapt your strategy in 2026.

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SEO

Optimizing content for AI: the AI SEO guide for 2026

Optimize your content for AI search in 2026: formats, structure, GEO and AEO to get cited by ChatGPT, Gemini and Google AI Overviews.

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SEO

AI-friendly technical SEO: building a solid foundation to appear in AI engines

Learn how to technically optimize your website for AI engines like ChatGPT and Perplexity. SEO checklist, Bing indexing, structured data.

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FAQ

Questions about GEO.

Another question?

Contact us
Can we redesign the site without losing my positions?
Yes, provided the redesign is prepared from an SEO angle upstream. We set up a full redirect plan, preserve the useful URL structure and monitor indexing after launch. It is precisely the absence of this work that makes traffic collapse in poorly scoped redesigns.
How do you measure visibility inside AI engines?
We track your brand's presence and citations in ChatGPT, Perplexity and AI Overviews across a set of questions representative of your business. We look at whether you are cited, how you are described and against which competitors. These indicators sit in the reporting, alongside positions and organic traffic.
Do you do link building?
Yes, but in a measured way focused on quality rather than volume. We favour links that are relevant to your sector and a gradual acquisition that stays credible to Google. Link building supports strong content, it never replaces it.
How long before we see results?
Search is a long game, and the first signals usually appear between three and six months depending on the competition and the site's starting point. Some technical fixes or on-page optimisations can show quicker effects. We prefer to set a realistic timeline rather than promise positions overnight.
How do we get to appear in ChatGPT's answers?
There is no button and no slot to buy. We raise the odds of being cited by structuring content for extraction, answering real questions precisely and strengthening brand authority. We also make sure your information is consistent across the web, because engines cross-check their sources before citing.
What is generative engine optimization (GEO)?
GEO is the work of making your site a source that AI engines such as ChatGPT, Perplexity, Claude and Gemini quote in their answers. It builds on SEO: a fast, well-structured site with clear content, plus the signals AI engines rely on.

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Tell us what you want to build.

Thirty minutes with the people who will work on your project. You leave with a clear view of the scope, the timeline and the next steps.

What happens next

  1. 1A 30-minute callWe listen to your goals, your constraints and your context.
  2. 2A clear scopeWe map what is worth doing first, and what it takes.
  3. 3A costed proposalYou decide, with no commitment and no sales pitch.