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Powercharge
We designed and developed PowerCharge's Webflow website featuring a dynamic equipment directory powered by Finsweet CMS Filter, enabling construction professionals to easily browse and compare electric machinery. From SEO-optimized product pages to GDPR-compliant cookie management, discover how we created a high-performing digital platform for this pioneer in construction site decarbonization.
About the company
PowerCharge offers to support construction companies in decarbonizing their equipment fleet: supporting companies in their equipment fleet decarbonization strategy, charging equipment on construction sites with our mobile batteries & installation of fixed charging stations at your branches and mobile stations on your construction sites.
Industry
Energy
Company size
1 - 9
Visit the website
https://www.powercharge.fr/Tools used
No items found.
The project
PowerCharge, an innovative player in the decarbonization of construction equipment, entrusted us with the complete redesign of their website and the creation of a unique digital directory. The goal: to position PowerCharge as the essential reference for construction professionals looking to electrify their equipment fleet.
The challenge
The construction industry faces a major decarbonization challenge. PowerCharge needed a digital platform capable of:
- Presenting the full range of electric construction equipment available on the market in a clear and structured way
- Facilitating equipment search and comparison by categories (bulldozers, loaders, excavators, etc.)
- Educating professionals about electric alternatives to traditional thermal equipment
- Generating qualified leads for their charging solutions
Our solution
We designed and developed a modern, high-performance website on Webflow including:
- A dynamic and filterable directory: Thanks to Finsweet CMS Filter integration, users can easily navigate through different equipment categories (loaders, dumpers, aerial platforms, etc.) and filter by motorization (electric, hybrid, thermal) or by brand (Caterpillar, Kubota, CASE, etc.).
- SEO-optimized architecture: Each piece of equipment has its own page with detailed technical specifications, enabling optimal ranking for queries related to "electric construction equipment".
- Smooth user experience: Clean design highlighting equipment visuals, intuitive navigation with clear CTAs ("Learn More", "Contact Us", "Discover").
- Compliant data management: Implementation of Finsweet Cookie Consent for transparent user consent management, as well as Google Analytics and Tag Manager integration for performance tracking.
The results
The new PowerCharge platform now offers:
- A comprehensive and scalable catalog of electric solutions for construction sites
- A modern digital showcase positioning the company as a leader in the construction industry's energy transition
- An effective lead generation tool thanks to strategically placed contact forms
- A solid foundation for future development of advanced features (equipment comparison tool, CO2 savings simulator)
This project perfectly illustrates how a no-code approach with Webflow, combined with powerful tools like Finsweet, can create complex and high-performing digital solutions for industries undergoing transformation.
Services
Clear architecture
Cookies management
Responsive design
Specialised integrations
Discover our last Realisations
Redesigned websites, improved performance.
Is everything clear?
How long does it typically take to build a website?
The timeline can vary based on the project's complexity and requirements. On average, a basic website takes 2-4 weeks from conception to launch. However, more complex sites may take longer. We'll provide a tailored estimate after understanding your specific needs.
Who will be working on my project?
Our specialist no-code and low-code solutions team will be at the forefront of your project. You will also be paired with a member of our team who will be your main point of contact and ensure seamless communication throughout the project.
Can you help with website maintenance post-launch?
Of course we do! We provide constant support to keep your site up to date and perfectly optimised for online ranking (SEO) and online ads (SEA).
What platforms do you build websites on?
What are the first steps?
To begin the creation of your website, you will have access to a preparatory document, in which we will collect the various contents intended for your new website. Once you have completed this document, we will arrange a meeting to explain how everything will work, how to communicate and give you access to our documents so that you can follow the development in real time.
What if I need changes or updates after the website is live?
We're here for the long term! From small changes to major upgrades, our team is ready to help. You can request a set of changes via your control panel.
You can always contact us to find out more
Because we love discussing your projects with you, don't hesitate to contact us- even if it's just to say hello!
Our last articles
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Let's grow your website - and the rest
Our team is here to understand your needs & work with you to create your digital experience.