Lhyfe Heroes
How Lhyfe Heroes doubled its traffic by optimizing its website for SEO and CRO
Lhyfe Heroes is a platform dedicated to green hydrogen, aiming to connect hydrogen producers with clients and partners interested in sustainable energy solutions. The site plays a crucial role in promoting the energy transition by providing key information on hydrogen-related products and services and facilitating connections between different industry players.
The challenge
Lhyfe Heroes sought to increase its site traffic and improve its ability to generate qualified leads. The primary objective was to optimize the website for SEO (Search Engine Optimization) and CRO (Conversion Rate Optimization) to attract more visitors and boost conversions. Additionally, the site needed to be accessible to a broader audience, so it was essential to provide the content in French, English, and German. Finally, the optimization would also set up the site for effective SEA (Search Engine Advertising) campaigns.
Our solution
To achieve these ambitious goals, we made several key changes to the Lhyfe Heroes pages, focusing on a solid SEO strategy and an enhanced user experience. We also used Ahrefs to continually analyze and improve the site's SEO performance, ensuring that the platform maintained strong visibility across multiple search engines.
- Optimization of titles and hierarchy: we began by revising the page structure by modifying titles and clarifying their hierarchy. This helped to better organize the content, making navigation easier for visitors and improving how search engines index and understand the pages. Properly structured titles also send a positive signal to Google, increasing the chances of ranking higher in search results.
- Multilingual integration with Webflow Localization: to reach a wider audience and support the platform’s international ambitions, we made the site available in three languages: French, English, and German. For this, we replaced Weglot with Webflow's native localization plugin, which allowed for smoother integration and better control over translations directly within the platform. This multilingual setup ensures that users from different regions can easily access and understand the information, which is also beneficial for international SEO.
- Image descriptions and internal links: to maximize SEO, we added descriptions to images on the site, an essential step for search engine optimization. Additionally, we created internal links between different pages, which not only guide visitors to relevant content but also send a strong signal to Google about the site’s structure and relevance. This strategy improves visitor retention, encouraging them to explore more of the site and interact with multiple pages before leaving.
- Content clarification and optimization for SEA: one of the most important aspects of our work was clarifying the site's overall content. This made the information more accessible and easier to understand, while optimizing each page to accommodate future SEA campaigns. By making the pages more readable and the information easier to find, we prepared the site to generate even more traffic through paid advertising while keeping visitors engaged longer.
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The results
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In just two months, our efforts paid off: the Lhyfe Heroes website saw its traffic double, a remarkable growth over such a short period. This significant increase in visits is a direct result of the SEO optimizations and improvements made to CRO. With smoother navigation, better-structured titles, clearer content, multilingual accessibility, and enhanced translations through Webflow Localization, visitors can easily find what they’re looking for and spend more time on the site exploring green hydrogen solutions.
By optimizing the Lhyfe Heroes website for SEO and CRO, and making it available in multiple languages through Webflow's native localization plugin, we succeeded in transforming its digital performance, enabling the company to position itself as a key player in the green hydrogen sector. Our work, supported by Ahrefs for continuous SEO monitoring, has created a solid foundation for natural search engine optimization and future advertising campaigns while providing a better user experience. With a clear structure, strategic internal links, and optimized pages, Lhyfe Heroes is now set to attract even more visitors and generate qualified leads for its sustainable energy solutions.
What Lhyfe Heroes says
Discover our last Realisations
Redesigned websites, improved performance.
Is everything clear?
How are you different from other agencies?
Radical transparency: fixed prices displayed, no opaque quotes. What we announce is what you pay.
No offshoring: everything is done between Paris and Barcelona, in-house. No hidden outsourcing.
Your site belongs to you: clean code with Client-First, you can switch providers without rebuilding everything.
bb-contents included: 15+ pro web tools included free in all our packages.
Fast delivery: 2-4 weeks vs 2-3 months elsewhere. We move fast without sacrificing quality.
Real training: we make you autonomous. No technical dependency after delivery.In short: we build sites that drive business performance, not dormant storefronts.
How do I know if you're the right agency for us?
We are right for you if:
- You want a high-performing site, not just a pretty one
- You value transparency (fixed prices, no BS)
- You want to maintain control of your site after delivery
- You need a partner who understands your business challenges
- You appreciate short timelines (2-4 weeks) and clear processes
We are not right for you if:
- You're looking for the cheapest option possible
- You want to remain dependent on an agency long-term
The best way to know? Book a 30-minute call. We will honestly tell you whether we can help or not.
Is there a commitment period for the Growth offer?
No, there's no long-term commitment. The Growth offer works month-to-month. You can cancel anytime with 1 month's notice. This notice period is bilateral: we can also end the collaboration if the project no longer aligns with our standards or values. This flexibility ensures a healthy and productive relationship on both sides.
Is there a limit to design iterations?
No, there's no limit. During the design validation phase (STEP 3), we iterate as much as necessary until the design perfectly meets your needs. What matters to us is that you're fully satisfied before we move to development. This phase is collaborative, and communication is essential.
Can I get my training funded?
Yes, all our training sessions are eligible for OPCO funding (Skills Development Organizations in France). We provide all the necessary documents for your funding request: training agreement, detailed program, and completion certificate. Most of our enterprise clients fund their training through their professional development budget.
Can I pay in installments?
Yes, we offer a 3-payment plan for Business and Expend packages:
- 50% at signing
- 30% midway through (design validation)
- 20% at delivery
For the Launch package, payment is made in one installment.
What is on-page SEO?
On-page SEO is the technical optimization of your website for search engines: title tags, meta descriptions, heading structure (H1, H2...), clean URLs, loading speed, schema markup, etc. We configure all of this from the start so Google can properly understand and rank your pages. You don't have to worry about it.
What is a CMS?
A CMS (Content Management System) is a tool that allows you to easily manage your website content without touching any code. With Webflow, you can add blog posts, edit text, upload images; all from a simple interface. Think of it as having a dashboard to manage your site with full autonomy.
What platforms do you build websites on?
Can you help with website maintenance post-launch?
Yes. All our packages include support for 30-60 days after launch (depending on your package). After that, you can:
- Manage updates yourself: we train you to be fully autonomous
- Subscribe to Growth subscription: ongoing support and monthly iterations (starting at €2,900/month)
- Request occasional updates: we can handle specific changes on a project basis
We don't disappear after delivery. We're here when you need us.
Who will be working on my project?
Your project is managed by our in-house team based in France:
- Maxime: strategy, consulting, project management
- Roland: Webflow development, technical SEO
- Dedicated designer depending on the project
We never outsource abroad. Everything is done in-house to ensure quality and responsiveness. You have a direct contact person throughout the project.
How long does it typically take to build a website?
It depends on the package:
- Launch: 2 weeks;
- Business: 4 weeks;
- Expend: 4 weeks
These timelines assume you provide content and feedback within reasonable timeframes. We'll confirm the exact delivery date during the kickoff meeting based on your specific needs.
